In an era when many Nigerians dream of travelling abroad in search of greener pastures, Mr. and Mrs. Tijesunmi Simiore chose to swim against the tide. The industrious couple — with Mrs. Simiore, a proud daughter of Lukumi — had already built a comfortable life overseas, sustained by their passion and skill in the fashion industry. But their hearts never stopped beating for home.
When the time came, they packed up not just their belongings but also their dreams, and returned to Nigeria with a clear vision: to plant their roots in the soil that shaped them. They settled in Ilorin, Kwara State — a city where culture, commerce, and community meet — and reestablished their brand, WuraFadaka Fashion Institute, with the same dedication that had served them well abroad.
What began as one shop quickly blossomed into three thriving branches, each one a hub of creativity, elegance, and employment opportunities. And now, with the fourth branch “loading,” the Simiores are not just running a business — they are writing a story of faith, resilience, and the rewards of believing in Nigeria’s potential.
Their journey speaks to the power of determination and the quiet joy of coming home, proving that with vision and hard work, success can be woven anywhere — even in the place where your story begins anew.
